Banners have been used since time immemorial to promote a product, introduce a sale or offer, or let customers know about a new business or service. Whether you opt for a roller banner or pull up banner or other types of banners for your business, know this: when it comes to materials, nothing beats the effectiveness and durability of PVC. So what makes PVC so special? Let’s find out.
The top benefits of using PVC banners
- Flexibility and strength
For many years, people used cloth or paper as materials for their banners – and we all know how flimsy and impractical these materials can be. Textile can be difficult to print on, resulting in text and images which are notably unclear. Paper, on the other hand, has a very short lifespan and can be easily ripped or torn. If you are using a cloth or paper banner outdoors and the weather turns sour, you’ll be sure to find the banner destroyed or ruined in no time.
This is where the flexibility and strength of PVC banners comes in. PVC is very strong and flexible, and can be easily hung either indoors or outdoors for a long time. This is because PVC, also known as polyvinyl chloride, is a kind of plastic which is known for its strength and durability (ever heard of PVC pipes or PVC windows? Well, that’s basically the same material).
As mentioned, PVC banners are quite flexible in that they can be used in a variety of places and locations. PVC banners can be seen everywhere nowadays – from supermarkets to trade fairs to special events, PVC banners are a prime choice in promotional material. Additionally, PVC banners not only come in the traditional rectangular or horizontal shape – they can also be utilised as flags, as huge billboard banners, and more.
If you are looking for a high quality yet cheap banner for use in the outdoors for a good length of time, a PVC banner is always the right decision. This is because PVC is less likely to be torn or destroyed, even with adverse weather conditions. There are also two types of PVC banners which have distinct purposes: the standard PVC vinyl banner, which holds up in different types of weather and is known for its strength, and the PVC mesh banner which allows for less resistance to winds due to the small holes found in the material itself, making mesh banners made from PVC ideal for use in high-wind areas like motorways and bridges.
For any business, cost is of prime importance. And if you don’t have the biggest budget for your promotional strategy, you can still afford to have excellent PVC banners which offer complete value for your money compared to other marketing tools.