When you stop to consider the entire package of toothpaste – the plastic tube, plastic cap and surrounding packaging – you realize just how much waste ends up in landfills from a product that is in every house around the world. If a Florida startup has its way, they will start a revolution in toothpaste packaging, which could well do away with the tube of toothpaste and its environmental impact.
The company created dissolvable pods called Poppits, which are basically softgel pods that melts in your mouth within five seconds, releasing a proper amount of toothpaste. The pods release the amount of toothpaste that dentists actually recommend, skipping the extra messy tube and its accompanying waste.
Toothpaste is a ubiquitous product that is designed to never decompose. Most families go through about one tube each month. The inside of the toothpaste tube is usually made from plastic, or from a combination of aluminum and plastic. The chemicals in the actual toothpaste are not always the best either, as they may be negative for animal hormones and put other bad chemicals into the ground.
According to Poppits, their toothpaste is different. It contains no fluoride and instead has only natural ingredients. Animal rights advocates will also love that no animal fats or byproducts are used in the toothpaste.
The pods are 100 percent biodegradable and made from Clycerin, Sorbitol, Water, Silica Xylitol, Calcium Carbonate, Peppermint Essential Oil, Betain, Cellulose Gum, Stevia, and Tea Tree Essential Oil. The outer coating of the pod is from a plant-derived cellulose film that is completely edible. Once you pop it in your mouth, it melts within five quick seconds.
Although Popppits’ outer packaging does not immediately decompose, the company has designed packaging that can decompose within two to 12 weeks. The material is completely recyclable, unlike current tubes of Crest and Aim.
“We are passionate about bringing Poppits to households around the world and reducing plastic pollution,” said a company spokesman in the company’s new Kickstarter campaign page. “For the past few years, we’ve dedicated ourselves to developing prototypes, testing them, analyzing feedback, finalizing the design and completing all the engineering requirements necessary for production.”
Poppits is looking to raise $50,000 dollars and has so far received more than $40,00 from backers.
As its founders point out, the toothpaste is a great travel accessory. Since travelers are forced to carry small tubes of toothpaste, they often run out before the trip ends. Travelers are also accustomed to wrapping a toothpaste tube inside a plastic baggie and then arriving at their destination only to find the tube has burst.
Poppits comes in two flavor varieties: Whitening Poppits, which is for adults, and Kids Poppits, which come in a variety of fun, kid-friendly flavors. These include merry berry, green apple, strawberry and more, since the company is developing new formulas that will include natural fluoride.
For adults, the Whitening Poppits include 90 softgel pods, each flavored with mint toothpaste sealed in the water-soluble pod.
Poppits would also solve the problem of rolling the tube of toothpaste to get every last bit of paste from the tube.
Poppits hopes to begin manufacturing its product soon with the goal of shipping the pods by in October 2016. For a $12.00 pledge, consumers get one new package of Whitening Poppits.
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Originally posted 2016-06-29 20:12:53. Republished by Blog Post Promoter