Japan has found quite a unique way to promote tourism in this country. Cats are used to revitalize tourism here. Cats are considered to be good luck in this country and maybe this campaign will be very lucky for the Japanese site Jalan.net. The tourism site who launched this new campaign seems to have understood that cats have conquered the Internet and that any pic or video with a cute animal immediately draws the attention.
The two cats featured in this campaign are Nyalan and Deshi. They are trying to help tourists find out how a vacation in Japan will be like during each season.
Nyalan and Deshi are actually quite famous, so this is not the first time when the two cats appear in such a campaign. They are also popular for their TV commercials and naturally, they have their own Twitter account.
The pics with Nyalan and Deshi show what can be admired in Japan during different periods of the year. The two cute cats show tourists that a vacation here can be a wonderful experience, as there are many things to do and see in Japan.
In one of the pics the adorable Nyalan and Deshi are seen admiring the flowers, while in another picture they are ready to enjoy the delicious sushi. In one pic they attend a tea ceremony, but they can be seen enjoying a barbecue, as well.
The two cats are photographed doing what a tourist can do in Japan, no matter if they enjoy a hot spring or they admire cherry blossoms.
Nyalan and Deshi are definitely cute enough to make this campaign successful. What do you think about this tourism campaign?
Photos source: twitter.com/nyalan_jalan
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